What is your share of the 2020 $2 Trillion US Mortgage Market?

Mortgage Pricing Intelligence Competitiveness Analytics

About Us

Dynamic Competition in Mortgage Markets

Competition in mortgage lending is heating up with online only lenders actively taking market share from traditional and independent mortgage banks, advertising technology channels providing consumers with straightforward product comparison tools with aggressive indicative pricing vying for first mover advantage. These factors are complicated further by recent increased secondary markets volatility. To remain competitive in today’s environment independent mortgage brokers and correspondents, wholesale brokers, regional banks and credit unions need:

  • Consumer view of the market
  • Competitive intelligence
  • Advertising spend optimization
  • Lead to transaction conversion
  • Berkeley Analytica consultants have over 30 years combined mortgage, big data analytics and operations consulting experience at top US Banks, mortgage servicers and BIG4 consulting companies to help you transform any part of your value chain.


    Consumer View of the Market

    Retail market rates advertised by lenders on top quote distribution channels (e.g., Zillow™, LendingTree™, CreditKarma™) All products, programs and rep lines, summary and drilldown
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    Competitiveness Scorecard

    Compare your rate card and margins against lowest advertised rates, fees, base price, LLPAs levels across all products and rep lines. Adverting channel impression and ranking scorecards. Learn More

    Predictive Analytics and Modeling

    Integrate pricing and competitive intelligence with your lead acquisition and closing pipeline. Increase ad spending ROI and operational bandwidth by focusing on market segments where you have pricing, brand awareness and other advantages.
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    Historical Data

    High frequency lender offer level data across products and rep lines with cost component granularity (Lender, MSA/Zipcode, rate/apr, fees, LLPAs). AWS S3 interface Learn More

    Custom Advertiser Surveillance

    On demand third party data sourcing customized to your desired frequency, level of detail and enrichment Requirements. API based, public or RSS/XML data streaming capabilities.Learn More

    Price Quoting and Advertising Optimization

    Optimize your product pricing with geographic statistical data Including customer price-rate sensitivity, competitive offer declines, while staying compliant with Reg Z, TLA rules and regulationsLearn More


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